I4U

Dating Platform
User-Centric Design
Gamified User Engagement

About the project

I4U is a passion project I designed, drawing inspiration from established platforms like Meff, TanTan, and Tinder. This app serves as a bridge to connect with individuals from all corners of the world, tailored to specific preferences such as age, gender, interests, language, or dating intentions. I've ensured that features, typically behind a paywall in other apps, are accessible to everyone here. The unique bonus advertising system I integrated not only enhances app engagement but also offers users premium functionalities without any monetary commitments. One of the core features I'm proud of is the commitment to authenticity. The profile verification system is meticulously crafted to minimize intrusive ads, maximize audience reach, and elevate the overall user experience. Verified accounts enjoy added benefits, emphasizing genuine interactions and trust.

Project execution

  • User-Centric Design: The design process prioritized user experience, ensuring that the interface is intuitive, user-friendly, and caters to the diverse needs of a global audience.
  • Accessible Premium Features: Recognizing the limitations of paywalls in similar apps, I4U offers most of its premium features for free. This approach not only enhances user engagement but also ensures that the app remains inclusive for all.
  • Bonus Advertising System: A unique feature of I4U is the bonus advertising system. This system is designed to reward users for their engagement, allowing them to access premium functionalities without any financial commitments.
  • Profile Verification System: To ensure authenticity and trust, I4U incorporates a rigorous profile verification system. This feature minimizes the presence of fake profiles, reduces intrusive ads, and provides verified accounts with added benefits and visibility within the app.
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